*NO PURCHASE NECESSARY TO PLAY. US and Canadian (excluding Quebec) residents eligible. Play Sephora’s Memory Match to receive a unique promotion code for one of the following offers, to use with your next online merchandise purchase: a 10% discount (10:100 odds), 150 Beauty Insider Points (value depends on how points are redeemed; 15:100 odds), or a deluxe sample with a purchase of $25 USD or more (value varies, min $1 to max $12; 75:100 odds). Chances of receiving a particular promo code depend on when entrant plays relative to other participants. One offer per person per day. Promotion code may only be used once, is non-transferable, and is not valid on previous purchases or purchases of eGift certificates and gift cards. Promotion code not valid in retail stores or at Sephora inside JCPenney. Offer cannot be used in conjunction with other promotion codes. Use of Beauty Insider Points subject to Beauty Insider Terms and Conditions and program rules (learn more here). Sephora’s Memory Match is available through 10/23/2014 at 11:59 p.m. PT. This offer is subject to change, alteration, or termination by Sephora at its sole discretion at any time.